Reuben Holland // Full-Stack Engineer
Architecting high-performance Growth, Monetization & AI Systems.
REVENUE_SCALE
Shipping monetization systems that impact revenue at scale.
AI_WORKFLOWS
Integrating AI capabilities into production product workflows.
GLOBAL_REACH
Scaling product capabilities across markets and locales.
PROJECTS
beeramigo
Compare beer prices & specials across Dutch supermarkets.
clickquest
Clicker game exploring addictive mechanics.
spender
Transaction ingestion + classification to visualize spending.
backburner
Collaborative idea percolator with timed unlock.
genui
Generative website elements that adapt to visitor context. (active on this site)
CORE_STACK
Full-stack engineer specializing in Growth & Monetization infrastructure—bridging legacy systems with modern, experimentation-driven product features.